Identify the natural starting point for your scenario
Agent: "Where does your primary target group first come into
contact with this solution?"
The entry point determines:
Common entry points:
Designer: "Google search - they're frustrated with family conflict
over dog care."
Why this matters:
ENTRY POINT: Google search
CONTEXT: Actively searching for solution
INTENT: High (frustrated, need help now)
IMPLICATION: Landing page must address frustration immediately
What's their mental state at this moment?